E SATISFACTION DAN E LOYALITY DALAM BISNIS JASA PENERBANGAN

Abstrak

The development of technology, particularly the internet that also affected more quickly in the business world. Almost all companies provide the facility of Internet-based services to its customers with the aim of customers remain loyal to the products or services offered by the company. Customers will easily move from one company to another company because of problems of satisfaction and the services provided by the company. Powered by the Internet network , customers will easily find better service from a variety of similar companies. Thus the concept of e-commerce are relevant to customer satisfaction and loyalty in business services, especially in aviation services.

Keywords: e satisfaction, e loyality