Patmasari EK, Arija HH. Implementation Of the People’s Market Application to Improve the Performance of MSMES In Kendal Regency: Integration of Theory Acceptance Model (TAM) And Extended Theory of Planned Behavior (TPB). jebe [Internet]. 30 November 2023 [dikutip 12 April 2025];17(2):513-2. Tersedia pada: https://jurnal.stiepas.ac.id/index.php/jebe/article/view/462