Vol 16 No 1 (2022): Jurnal Ekonomi, Bisnis & Entrepreneurship (e-Journal)

Artikel

• CREATING CUSTOMER SATISFACTION THROUGH SENSORY MARKETING Study on the Foods and Beverage Industries in Bandung

  Iston Utama

  1-11

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• Entrepreneurship : Entrepreneurial Decision Making Factors During the Covid-19 Pandemic

  Andi Ismail Marasabessy

  12-18

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• A Analisis Intensitas Energi Batubara dan Listrik pada Sektor Industri Manufaktur di Indonesia 2007–2015 Analisis Intensitas Energi Batubara dan Listrik

  Olive Alexander Ambardhy

  19-39

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• DETERMINING THE FACTORS TO INCREASE BUYING DECISIONS AMONG FASHION DISTRO CONSUMERS

  Luthfi Jauharin Abdillah, Rosana Eri Puspita

  40-49

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• THE EFFECTIVENESS OF PSYCHOLOGICAL CAPITAL TRAINING TO IMPROVE THE OPTIMISM ATTITUDE IN MANDIRI ENTERPRISES: LITERATURE REVIEW

  Tsafitri Rinti Taddaga, Abdul Muhid

  50-59

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• THE INFLUENCE OF BRAND IMAGE, PRICE, AND PRODUCT REVIEW ON PRODUCT PURCHASE INTEREST IN LAZADA Case Study on Lazada Users in Indonesia

  Sonja Andarini, Akbar Tri Kurniawan

  60-70

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• INCREASING THE SALES PRODUCTIVITY OF 'TETTE CHIPS' DURING THE TIME OF THE COVID-19 PANDEMIC, THROUGH DIGITAL MARKETING Case study of Blumbungan Village, Larangan Pamekasan District

  Akhmad Fawaid

  71-79

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• THE ROLE OF DEFENSE DIPLOMACY FOR THE DEVELOPMENT OF THE INDONESIAN DEFENSE INDUSTRY

  Fajar Agus Riyadi, Istin Marlena Dewi

  80-91

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